Case Study: Asnet Technologies


No integration and hard to support

Asnet is the largest independent audio and video conferencing services company in New Zealand and with offices in Auckland, Wellington and Christchurch, providing national coverage and a worldwide focus. Asnet is ISO 9001 certified, which is unique in this industry, and being a member of the Global presence Alliance (GPA) gives them the ability to offer solutions around the world.

“We needed an ERP system to improve efficiencies while delivering value for money. We’ve worked with Aztech for many years, using MYOB Exo, and have been able to add additional modules to grow the business” says Eric Greenop, CEO of Asnet.

Everything was being done using spreadsheets and the system was not being properly utilised. Multiple systems were being used for payroll, invoicing, email, project tracking and financials – all disparate and with no integration

Information in several systems or on spreadsheets is always difficult to maintain and keep current. Errors from keying or simply timing, e.g. when was the spreadsheet last updated, all contribute to a less than acceptable view of what is happening in the business.

Asnet operate in a fast-changing industry, so they have to be agile. With new technology coming out continuously their inventory can be obsolete in a matter of years, so they need to carefully consider how this is best managed.

Operating throughout New Zealand and also internationally, Asnet work with several major partner networks to extend their business. They also have large projects which entail a high number of part numbers.

With this level of complexity, working manually in spreadsheets and the lack of integrated systems was really holding them back. Eric quickly realised that he needed to invest further in MYOB Exo to future-proof his growing business.

Eric got in touch with their MYOB Exo partner, Aztech Solutions, to see what could be done.

“We needed an ERP system to improve efficiencies while delivering value for money”


Slicker integrated solution, with great support

Aztech has been able to provide the support and services for integrating other products plus providing support, training and advice on how to achieve the business goals “Asnet would not have stayed with Aztech if the service wasn’t good” says Eric.

Data is now centralised and visibility of quotes and opportunities has improved significantly. MYOB Exo was also integrated with their existing customer services system, providing details on the product and serial numbers sold to a customer, plus any warranties that have been provided. Support and maintenance of their products is a large part of the business, so this integration enabled Asnet to provide a much greater level of customer support for each product sold.

Simplicity, scalability and standardisation were important drivers for Asnet, allowing them to become more productive faster, and with better information for reporting. With this improved reporting, legacy roadblocks were removed and the visibility of opportunities, existing projects and profitability gave Eric the ability to focus the business and see how they were performing in each of their business areas.

The nature of fast changing technology does mean that one area of the business may have steady sales, while another new technology area is taking off. Being able to see that and make changes is paramount to achieving success.

“Asnet would not have stayed with Aztech if the service wasn’t good.”


Business growth and clear visibility

With the additional MYOB Exo modules Asnet have improved visibility of sales demand and the impact that has on stock levels and cashflow commitments required to meet that demand. A full ERP system where data is entered once but visible throughout the system for staff and management; replacing data held in disparate systems and individual spread sheets.

Utilising the CRM module and opportunities gave them the ability to manage their multimillion-dollar pipeline, with a clear view on a monthly basis of the potential income and expected product demand.

Salespeople have the ability to see the overall sales margin on the project as they build the opportunity, and adjustments can be made to ensure projects are profitable.

Large projects with many serialised part numbers are captured, along with service and installation time, providing accurate reporting of profitability.

Integration with the customer services system enables them to record the hardware components and then monitor and support via SLA’s.

Fully utilising Exo means they now have centralised data, one view of the business and where things are at, accurate stock control and up-to-date real-time reporting on performance.

 “No feedback or complaints from our team means things are sweet”


  • No integration with multiple systems in use
  • Spreadsheets and manual capture of data was error prone
  • Multiple vendors required for support


  • Fully integrated systems with greater visibility
  • Integration with customer service system
  • Strong partnership with a single system supplier

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